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Wednesday, January 23, 2019


January 21, 2019 (Clarence, NY) - Essex Homes of Western New York is pleased to announce “Good as Gold,” its first promotional savings program of the new year. For a limited time, qualified customers who build with Essex Homes can save up to $18,000 on a multitude of custom options for their new home in select communities across Western New York.

It’s because of our customers that Essex Homes has enjoyed a successful business in WNY for over 25 years and it’s our goal to continue to pass on savings to first-time customers or those returning to build with us again. This ‘Good as Gold” opportunity allows buyers to customize a home suited to their individual preferences and lifestyle, which is just one way that Essex Homes brings value-added savings to its customers. This flexibility is also what makes our buying experience both enjoyable and hassle-free. By giving our customers exactly what they want at the time they build with us, we can add to their overall enjoyment and savings now while providing for excellent resale value of their homes in the future,” says Philip J. Nanula, president of Essex Homes. 

According to Nanula, buyers of a “Hallmark” series home are eligible to save up to $12,000 with the program and those purchasing an Essex “Premier” series home are eligible to save up to $15,000. Prospective customers who build in Knoche Farms (Orchard Park) will also enjoy an additional “BONUS” savings of $3,000, resulting in total potential savings of up to $18,000. Promotional monies may be allocated at the buyer’s discretion toward custom options such as granite countertops, stainless steel appliances, glamour baths, sunrooms, and more. The promotion is available for a limited time. Some restrictions may apply.

According to Nanula, walking through an Essex model is one of the best ways to begin the process of selecting the right type of home for you and your family. “Our professionally decorated and furnished model homes showcase a variety of floor plans and custom features, allowing you to visualize how different colors and textures work together which will assist you in the design selection process. In addition, all our customers receive professional interior design selection services, a Home Buyer’s Guide, professional mortgage assistance, a market analysis of their current home and a closing kit as part of our standard professional services. We also stand by the quality of all our homes with our ‘Essex Triple 24 Buyer Protection Program,’ he says. 

Essex Homes has fully-furnished, decorated models at 9072 Bancroft Dr. (Clarence) and at
52 Knoche Way (Orchard Park) which are open daily 1-5, except Fridays. A third model at
72 Tranquility Trail (Lancaster) is open Sat/Sun from 1-5 or by appointment. Currently, two new models are under construction within the Northwoods and Spaulding Green communities of Clarence and will open this Spring. Interested buyers may visit these models or contact Essex Regional Sales Managers, Greg Nanula (East Aurora, Hamburg, Lakeview, Lancaster, Orchard Park) at 716.667.7533 or Scott Henderson (Clarence, Grand Island, Lancaster) at 716.725.7577. 

Visit  HYPERLINK "" to view all available Essex homes, home plans and promotions.

Clearview Social Expands to Real Estate Industry by Partnering with HUNT Real Estate

One-click social media sharing and scheduling for all HUNT sales professionals

January 22, 2019 – Buffalo, NY  – HUNT Real Estate ERA has partnered with fellow Buffalo-based company, Clearview Social, to provide their social media advocacy software to each of its nearly 1,300 sales professionals.

Clearview Social is a web-based software that allows a designated marketer within a firm to send out email queues of approved content for employees to share to their LinkedIn, Facebook and Twitter accounts. The software also gamifies sharing through leaderboards, badges and competitions while providing detailed analytics and automated lead generation.

“Clearview simplifies social media for our sales professionals,” said Dan Mirsky, Marketing Director of HUNT Real Estate Corp. “Due to the busy nature of our industry, our agents do not always have the time to dedicate to social media. Clearview enables us to deliver curated, real estate-relevant content directly to them. With just the click of a button, Clearview automatically schedules it to their social media channels, helping them stay top-of-mind with their clients.”

“We initially created Clearview for busy lawyers who didn’t have time to post to their social media accounts,” shared founder Adrian Dayton. “Since then we’ve expanded to many different industries and have learned that the number one indicator of success with social media is having a clear content marketing strategy in place. We are a perfect fit for HUNT because they realize that thought leadership isn’t about advertising at all, it's about leading.”

“For us, Clearview checks all the boxes,” said Charlie Hunt, Executive Vice President and Chief Operating Officer of HUNT Real Estate Corp. “It’s easy to implement, empowers our agents with timely social media content, and allows us to cast a much wider net with our digital marketing.”

About HUNT Real Estate ERA
HUNT Real Estate Corporation is the parent company of HUNT Real Estate ERA and operates over 50 branches throughout western and upstate New York, Massachusetts, and metropolitan Phoenix, Arizona. Founded in 1911, HUNT is the most successful family-owned and operated real estate company in New York State, and is ranked the 41st largest real estate firm in the nation for closed transactions by RISMedia. HUNT also operates a commercial brokerage, mortgage banking firm, insurance agency, title agency, an award-winning Relocation division, a residential building company, and a fee-for-service brokerage. HUNT’s mission is to build its presence through successful sales associates, to grow profitably, and to provide the highest quality of real estate and homeownership services. For more information about HUNT Real Estate, visit
About Clearview Social
Clearview was formed in December 2013 as a way to help businesses and organizations amplify their brands by driving online engagement with existing and potential clients. With more than 30,000 users in various industries, Clearview’s mission is to get employees to amplify company messages on social media through simple, one-click sharing.