ESSEX HOMES ANNOUNCES “THE CHOICE IS YOURS” PROMOTION OFFERING UP TO $20,000 IN FREE CUSTOM OPTIONS!

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January 25, 2016 (Clarence, NY) - Essex Homes of Western New York announces its new
2016 promotion, “The Choice is Yours!” For a limited time, the company is offering qualified
buyers up to $15,000 worth of free custom options on all Essex “Premier Series” homes and up
to $12,000 on all “Hallmark Series” homes. In addition, those purchasing a home in “The Hills”
or “Knoche Farm Estates” have the opportunity to receive up to $20,000 in free custom options.

 
“This is an incredible opportunity for every Essex Homes buyer to build their dream home in
2016,” says Philip J. Nanula, president of Essex Homes. According to Nanula, the savings that
can be achieved are the most exciting aspect of the program. Monies can be allocated at the
buyer’s discretion towards any free, custom options. “These options translate into almost
anything the buyer wants to add - a sunroom off of the kitchen, granite countertops, stainless
steel appliances or a glamour bath – the choice is yours!“

“Essex takes great pride in providing its customers with an unlimited number of ways to
customize their homes and maximize its value,” says Nanula. This flexibility is what makes the
Essex Homes buying experience a more pleasant one, according to Nanula. It allows the
customer to get exactly what they want while adding to the overall enjoyment of their home now
and its resale value in the future, he says. As part of the buying process, all Essex customers
receive professional interior selection services, a Home Buyer’s Guide, professional mortgage
assistance, a market analysis of their current home and a closing kit as standard professional
services. All homes are backed by the Essex Triple 24 Buyer Protection Program - features
that translate into the “best home warranty in the business,” according to Nanula.

“The best way to choose the right house for you and your family is to walk through one of our
model homes,” says Nanula. “We offer professionally decorated and furnished models featuring
unique floor plans that showcase a variety of custom options. See for yourself how different
colors and products look in a finished home and choose those amenities important to you. We
want to be the reason you and your family are in the home you’ve always dreamed of at a price
you can afford. You don’t have to make sacrifices; personalize your new home with the floor
plan you always wanted and the conveniences that are most important to your lifestyle. At
Essex Homes, our goals are your goals. We want this to be a win-win situation for all.”

Fully furnished, decorated models at 9470 Kristina Circle, Clarence Center; 9072 Bancroft
Drive, Clarence Center; and 25 Arrowood Drive, Orchard Park are open daily 1-5 p.m.; closed
Fridays. Home models at both 46 Tranquility Trail, Lancaster and 39 Knoche Way, Orchard
Park, are open Saturdays and Sundays from 1-5 p.m. Interested buyers may also contact one
of Essex Homes’ three regional sales managers to arrange for a personal tour and learn more
about the benefits of purchasing an Essex home: Jeff Jones – Clarence and Lancaster
(716.681.2513), Greg Nanula – East Aurora, Hamburg, Orchard Park and Lakeview
(716.667.7533) or Scott Henderson – Essex Greens at Waterford, Clarence (716.725.7577).

The Choice Is Yours” promotion is available for a limited time to qualified buyers of any Essex
home. Some restrictions may apply and programs may vary depending on the series of home
and neighborhood selected. Details of the promotion may be found under the “Find Your
Home” and “View our Specials” tabs at www.essexhomeswny.com.

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Recognized as a premier builder in the WNY area and the recipient of multiple awards
for excellence in home building, Essex Homes’ mission statement pledges “commitment,
quality, service and a pleasant home building experience” for all prospective home buyers.
Founded in 1992 by the Nanula family, Essex Homes of WNY has built more than 1,200 homes
across WNY which includes communities in Clarence, East Aurora, Lancaster, Grand Island,
Hamburg, Lakeview and Orchard Park. For additional information on Essex Homes, including
community properties available for sale or lease, visit www.essexhomeswny.com.

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