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Friday, July 31, 2015

HUNT Real Estate ERA Named Exclusive Leasing Agents for New Luxury Apartment Community

Uniland Development Company Teams With Local Realty Experts to Lease the Glen at Perinton Hills in Fairport, New York

BUFFALO, NY – July 30, 2015 – HUNT Real Estate ERA has been named by Uniland Residential, a division of Uniland Development, as the exclusive leasing firm for The Glen at Perinton Hills, a new luxury apartment community in Fairport, N.Y. The 60-unit complex, located at the southwest corner of Pittsford-Palmyra Road (Route 31) and Moseley Road, is Uniland’s first residential offering in the Rochester area. The company owns and manages several office parks in Fairport and Pittsford.


Carl Montante Jr, VP of Marketing and Business Development at Uniland, points out that The Glen’s refined amenities will cater to a discerning clientele who desire modern living and an active lifestyle. Tucked behind the Uniland-owned Perinton Hills Office Park and adjacent to tree-lined residential neighborhoods, the community offers a suburban, walkable environment, while providing convenient access to major thoroughfares, shopping, dining and outdoor recreation. The units include amenities such as patios, balconies, attached garages, washer/dryer, walk-in closets and cable TV and Internet service.


“The Glen at Perinton Hills offers luxury apartments at an outstanding location in beautiful Fairport,” Montante said. “Combined with our talented HUNT leasing agents, I’m confident the units will be rented quickly.”


“We are honored and excited to be selected to represent Uniland at The Glen at Perinton Hills,” said Charlie Hunt, General Manager of HUNT Real Estate ERA. “We look forward to working with prospective new tenants and introducing them to everything this exceptional community has to offer.”


The Glen’s website at www.TheGlenatPerintonHills.com <http://www.theglenatperintonhills.com> offers prospective tenants the ability to peruse floor plans, download a brochure and make an appointment with a HUNT Leasing Agent. The website may also be used to complete an application, submit a deposit, and e-sign the Lease. The Glen at Perinton Hills is currently under construction with the first units ready for occupancy in September.


Contact information for the HUNT leasing agents:
Nancy Heberle and Gwen Smith (585) 385-8626



About HUNT Real Estate ERA
HUNT Real Estate Corporation is the parent company of HUNT Real Estate ERA and operates nearly 40 branches throughout western, central, and upstate New York, and Phoenix, Arizona. Founded in 1911, HUNT Real Estate ERA is the largest family-owned and operated real estate company in the area and is ranked the 45th largest real estate firm in the nation for closed transactions in 2014 by REALTrends. HUNT also operates a commercial brokerage, mortgage banking firm, two insurance agencies, title agency, an award-winning Relocation division, residential building company, and a fee-for-service brokerage. HUNT’s mission is to build its presence through successful sales associates, to grow profitably, and to provide the highest quality of real estate and homeownership services. For more information about HUNT Real Estate, visit http://www.huntrealestate.com
<http://www.huntrealestate.com> .



Media Contact: Dan Mirsky
Marketing Director, HUNT Real Estate ERA
( 716) 880-1514 or dan@huntrealestate.com
 

Wednesday, July 29, 2015

HUNT Real Estate ERA Deploys Marketing Automation For Every Listing


Industry’s hottest innovation gives back agents “years” in lost productivity 


July 29, 2015 – Buffalo, NY – One of America’s oldest and most prestigious real estate brands, HUNT Real Estate ERA, has launched the real estate industry’s hottest new technology – marketing automation – a move that will “shave years” off the total time its more than 1,000 agents typically spend marketing listings annually.


“Agents won't lift a finger,” says Peter Hunt, Chairman and CEO of HUNT Real Estate Corp, which was established in 1911 and operates offices throughout New York State and Arizona, when describing how marketing materials will now be created for every listing. “Our job is to make it easy for agents to do what they need to do,” he adds.


Hunt explains that as his agents post new home listings, everything needed to market each property – a complete digital and print marketing package – is automatically created and delivered to the listing agent overnight.

HUNT Real Estate ERA, the largest family-owned and operated real estate firm in Western and Update New York, will be providing this as a new service for its agents.


“Marketing automation shaves years off the time our agents would typically spend creating marketing material,” says Hunt, whose firm last year closed nearly 10,000 transaction sides.


“Every seller who lists with HUNT Real Estate ERA knows that once their house hits the MLS, a complete marketing program is created, ensuring their home will be fully marketed to all channels, automatically,” adds Dan Mirsky, Marketing Director at HUNT. “And whenever key listing information is updated – such as a price change or the addition of a Open House – all of the marketing materials are updated, automatically, so consumers always have the most current information,” he notes.


Mirsky points out two other major benefits the new marketing automation solution provides HUNT Real Estate ERA, both of which are major challenges in the real estate industry: First, the ability to maintain brand consistency and control in all markets; and second, a single-solution platform that eliminates the need for disparate apps and single-task marketing solutions that are stand alone solutions.


“We audited our current marketing tools and none of them talked to each other,” Mirsky says. “That means an agent has to sign in and out of different programs and platforms and that makes no sense. None of them fully integrated with our CRM, until we found Imprev. Agents love having a single sign-on and the fact that everything works in concert with one another,” he adds.


Keeping the company’s brand consistent can be a full time job, Mirsky notes. “I don’t want to be the advertising police,” he says, noting that without marketing automation, which delivers consistent branding for all the materials created and personalized for every agent, it is impossible to review every marketing piece produced by every agent in every market.


“With marketing automation, the HUNT name, which has a century of brand equity, is consistent across all marketing channels and that increases consumer recognition,” he says.


The marketing automation service was created by Imprev, which powers many of the largest automated marketing solutions for real estate brokerage firms in the U.S.


About HUNT Real Estate ERA
HUNT Real Estate Corporation is the parent company of HUNT Real Estate ERA and operates nearly 40 branches throughout western, central, and upstate New York, and Phoenix, Arizona. Founded in 1911, HUNT Real Estate ERA is the largest family-owned and operated real estate company in the area and is ranked the 45th largest real estate firm in the nation for closed transactions in 2014 by REALTrends. HUNT also operates a commercial brokerage, mortgage banking firm, two insurance agencies, title agency, an award-winning Relocation division, residential building company, and a fee-for-service brokerage. HUNT’s mission is to build its presence through successful sales associates, to grow profitably, and to provide the highest quality of real estate and homeownership services. For more information about HUNT Real Estate, visit http://www.huntrealestate.com <http://www.huntrealestate.com> .




News media contact:
Dan Mirsky  | HUNT Real Estate ERA
daniel.mirsky@huntrealestate.com
716-880-1514
 

Thursday, July 23, 2015

LONG-TERM DEDICATION TO REALTOR ASSOCIATION HONORED

Chief Executive Officer of the Buffalo Niagara Association of Realtors, John B. Leonardi, presented a small token of appreciation to  Angelo LaDuca and Floyd Doring for spearheading the event.

LONG-TERM DEDICATION TO REALTOR ASSOCIATION HONORED

The Buffalo Niagara Association of REALTORS
®, Inc. (BNAR) presented a special award from the National Association of REALTORS® (NAR) to seventeen members of BNAR for forty years of service to the real estate industry.  The awards were presented at a luncheon at the Buffalo Launch Club in Grand Island, New York.

Realtor Emeriti Honorees this year were Geraldine Andolina of Century 21 Winklhofer; Judith Black, Joan Grandoni, Patricia Jerome, Maurice Johnson from RealtyUSA;  Thomas Blaine of F.E. Blaine Realtors;  Michael Hooper of Hooper Realty; Lynda Mason of Century 21 Ganey; Elizabeth and Ernest Paradiso of WNY Metro Paradiso Realty;  Sam Talarico from Coldwell Banker Integrity Real Estate;  Leona Frank, Patricia Kowalski and Elaine McCune from MJ Peterson Real Estate; Gary Kenline, Barbara Maturski and Renee Paul Hess from Hunt Real Estate ERA.  Also attending the event to share congratulations were over thirty past Realtor Emeriti.

NAR and BNAR have honored a total of ninety three Realtor Emeriti throughout the years.  Awardees were presented with a lapel pin from the National Association of REALTORS® which will be worn with pride for their dedication to the real estate profession.  A special thanks to Angela LaDuca, retired REALTOR and Floyd Doring of Re/Max North for spearheading the luncheon.

“BNAR is proud to honor these individuals.  Their passion and commitment to the real estate industry for so many years makes them remarkable role models”,  said John B. Leonardi, Chief Executive Officer of BNAR.
 

# # #

The Buffalo Niagara Association of REALTORS® is one of more than 1,300 local boards and associations that comprise the National Association of REALTORS®.  As the nation's largest trade association, NAR is "The Voice for Real Estate," representing over one million members involved in all aspects of the real estate industry. For a list of local real estate professionals and/or our REALTOR® Emeriti contact the BNAR at 636-9000 or visit www.bnar.org
<http://www.bnar.org> .

Thursday, July 9, 2015

HGTV’S “HOUSE HUNTERS” MAKES RETURN VISIT TO BUFFALO

Popular TV show’s “Renovation” spin-off series follows HUNT Real Estate agent’s clients through the process of selecting their home and the ensuing remodel



BUFFALO, NY – July 9, 2015 – On Saturday, July 11th at 10pm, HGTV’s House Hunters Renovation will feature HUNT Real Estate ERA sales professional, Mandy Smith Taborda, as she assists HUNT clients in finding their ideal home to remodel. House Hunters Renovation is a spin-off of one of HGTV’s most watched shows, House Hunters.


HGTV (http://www.hgtv.com ) describes House Hunters Renovation as a show that features home buyers as they tour three for-sale homes and choose the one that is the perfect fixer-upper. Cameras capture what happens after the home is purchased and the renovation process. The progress is charted and the results of the remodel are revealed at the end of the show.


“We toured homes in Elmwood Village, North Buffalo/Parkside, and the University Area,” said Smith Taborda of HUNT Real Estate ERA’s Buffalo Metropolitan office. “I’m honored that I was selected to help showcase our distinctive Buffalo neighborhoods to a national audience.”


“It was an amazing experience working with the HGTV crew, especially their producer, Susan Hunt (no relation to HUNT Real Estate), who is originally from Buffalo. She knew exactly how to show Buffalo at its best,” Smith Taborda commented. “I won’t spoil the surprise and say which home was selected, but I am very excited to see how the remodel turned out.”



About HUNT Real Estate ERA
HUNT Real Estate Corporation is the parent company of HUNT Real Estate ERA and operates nearly 40 branches throughout western, central, and upstate New York, and Phoenix, Arizona. Founded in 1911, HUNT Real Estate ERA is the largest family-owned and operated real estate company in the area and is ranked the 45th largest real estate firm in the nation for closed transactions in 2014 by REALTrends. HUNT also operates a commercial brokerage, mortgage banking firm, two insurance agencies, title agency, an award-winning Relocation division, residential building company, and a fee-for-service brokerage. HUNT’s mission is to build its presence through successful sales associates, to grow profitably, and to provide the highest quality of real estate and homeownership services. For more information about HUNT Real Estate, visit www.huntrealestate.com
.



Contact: Dan Mirsky
Marketing Director, HUNT Real Estate ERA
(716) 880-1514
dan@huntrealestate.com